For those of you, last week, who stood and waited in line for the three doorbuster deals, you’re going to appreciate this article.

Best Buy, the day before the Thanksgiving, and there were people outside, waiting with laptops.

Sleeping bags.


I didn’t know what it was.  When you see sleeping bags and tents in LA, it usually means that a homeless shelter is going to pop up on your street.

So I asked the guy inside Best Buy, and I said to him, “What’s going on?”

He looks at me, he says, “Those people are getting the early jump on Black Friday.”

I thought to myself-

They’re going to spend Wednesday night camping out, Thursday, all day on Thanksgiving instead of enjoying family, and food, and football.  They’re going to literally wait outside of Best Buy for whatever doorbuster deal, and be the first one in, so they’re able to get the doorbuster deal, in order to save maybe $200, $300, or $400.

So, those people, I think to myself-

You do not value your time.

How much time are you worth per hour?

How much time do you want to get paid per hour?

How much are you willing to sacrifice an hour?

Today, I’m worth a minimum of 300 an hour, that’s what I get in my coaching.

So I’m not about to stand outside a door of Best Buy for 36 hours to go save $300, and hopefully be one of the first people to get a deal.

That, to me, is pure idiocy.

Because in those 36 hours, if I was getting paid, I would make over $10,000.  I certainly can afford to spend $300 or $400 more for the television set or the computer system that’s randomly put on sale that morning — you don’t even know what’s going on sale.  You have no idea what is going on sale, and most importantly, you have no idea what you’re going to get or if you’re going to be able to get it, because somebody else might be quicker to the pile than you are and get the only one that’s there.

Amazing how much people just don’t value their time.  That amazes me how many people will do things like this, spend 12 hours on the internet searching for a deal to save $25, instead of realizing that in those 12 hours they could be doing something so productive, but they are not.  Just worried about saving 25, then more thinking about making the extra money.  That’s where it starts to get iffy in life; most people don’t know the value of their time.  They have no idea what the value of their time is, and most importantly, they just don’t value their time at all.  They don’t value what they’re worth, so they’ll do crazy things like drive around in traffic all day long to save a little money.

They’ll drive from one gas station to the next to try to find the cheapest station.

You don’t want to go find the cheapest deal — and I’m all about getting a great deal– you want to really think to yourself what you’re worth.

How much is your time worth?

And that’s how you need to think.  So you’re willing to spend $0.10 more on gas, because you know the amount of time that you spend driving to the next station can earn you far more money than what you saved.

Always being way ahead of the curve.
So I want you to think about that the next time you got hunting down a deal, or sleeping outside of Best Buy.