Think about it: in a museum you have so many things to talk about. You have nothing but built-in openers: “how does that make you feel?” “What do you see when you look at that?” There is always an object that you can talk about in a museum.

I took a group of guys on a bootcamp recently into an art museum. Why? It wasn’t to look at the artwork. We were there to overcome the fear of approaching – and they all did.

And if you look at it like this, life is like a giant museum – there is ALWAYS something to talk about.

You’re in line for sandwiches: “oh my god, are the sandwiches good here?”

You’re at a clothing store, and you try on a pair of jeans: “hey, how do these look on me? Let me get your opinion.”

Life is like a giant museum. If you can look at life like a museum, you will see everything much differently. There is always something to look at and something to talk about.

Life is like a giant museum everywhere you go.

You can stop on the street in front of a building anywhere and say, “wow, this building is really cool. What do you think of it?” She might answer, “well, I happen to live here!” and then you can have a conversation about it.

When it comes down to it, it’s about having fun and looking at all of life like it’s a giant museum.

Today check out a live approach in Bed Bath And Beyond. What exactly is beyond?